LinkedIn Post Ideas for Consultants: 50+ Prompts to Build Authority

Consultants sell invisible products: Expertise, Reliability, and Peace of Mind.

The problem? You can't verify "expertise" until after you've hired the consultant. This makes hiring you a financial risk.

Your content's job is to de-risk the purchasing decision.

Clients don't hire the "best" consultant; they hire the least risky one. By sharing your methodology and results publicly, you prove you aren't just guessing.

Here are 50+ post ideas to showcase your authority and fill your pipeline.

🧠 Methodology & Frameworks (Show How You Think)

Goal: Prove you have a repeatable process, not just luck.

1. The "Step-by-Step" guide to solving employee retention issues.
2. A diagram or framework you draw on a napkin during every sales meeting.
3. How to diagnose revenue leaks in under 5 minutes.
4. Why "Best Practices" are actually dangerous for early-stage startups.
5. The difference between a "Band-Aid" solution and a "Root-Cause" fix.
6. A checklist you use to audit a new client's business.
7. "Stop measuring likes. Start measuring qualified leads."
8. How you prepare for a high-stakes project launch.
9. The tech stack you recommend to every client.
10. A breakdown of your "First 30 Days" onboarding process.
11. Why cheap solutions end up costing more in the long run.
12. How to identify if you don't need a consultant yet.
13. The 3 red flags that a project is about to fail.
14. A definition of a complex industry term (Simplified).
15. Your "Unpopular Opinion" on a trending topic.

🏆 Client Stories (Social Proof)

Goal: Prove you have done it before.

16. "How we helped Client X grow by 30% in 90 days." (Mini Case Study).
17. A difficult problem you solved recently that seemed impossible.
18. Common objections you hear during sales calls (and how you answer them).
19. A "Before vs After" transformation story.
20. Why a client fired their previous consultant (and hired you).
21. A mistake a client made before working with you.
22. A screenshot of a "Thank You" email/Slack from a happy client.
23. "The moment we knew the project was going to be a success."
24. How you handled a project that went off the rails.
25. An anonymous story about a client who ignored your advice (and regretted it).
26. An anonymous story about a client who followed your advice (and won).
27. Why you turned down a potential client.

🔮 Thought Leadership (Market Positioning)

Goal: Prove you see the future of the industry.

28. Your bold prediction for HR Tech in 2026.
29. A review of a new law, regulation, or tool affecting your clients.
30. A book that fundamentally changed your consulting practice.
31. The skills every Sales Director needs to survive the next 5 years.
32. Why you charge what you charge (Value-based pricing vs Hourly).
33. "What I would do if I were the CEO of Salesforce today."
34. Analysis of a major industry news event (The "What this means for you" angle).
35. Why the "Old Way" of doing things is dead.
36. Trends you are seeing across multiple clients right now.
37. A rant about a common industry scam or bad practice.

🤝 Personal & Human connection

Goal: Prove you are easy to work with.

38. Why you left your corporate job to become a consultant.
39. The hardest lesson you learned in your first year of business.
40. How you manage your own time/burnout.
41. A photo of your workspace or "office for the day."
42. A shoutout to a mentor or peer who helped you.
43. What you do when you aren't working.
44. A failure that taught you humility.
45. Your philosophy on customer service.

⚡ 3 Fill-in-the-Blank Templates

Template 1: The "Myth buster"

Everyone thinks remote work is about Zoom calls.

But after working with 50+ clients, I've realized it's actually about asynchronous writing.

Here is why:

1. Meetings kill flow state.
2. Writing forces clarity.

Stop chasing more meetings. Start focusing on better documentation.

Template 2: The "Mini-Case Study"

A client came to me with a high churn rate. They were losing $50k every month.

We didn't do more exit interviews. Instead, we did this:

1. Audited the onboarding flow.
2. Implemented weekly check-ins.
3. Redesigned the pricing model.

The result? Churn dropped by 40% in just 6 weeks.

Template 3: The "Observation"

I'm seeing a dangerous trend in B2B Sales.

More and more companies are using AI to spam. While this feels efficient, it actually leads to domain reputation damage.

If you want to avoid this, try account-based marketing instead.

Tips for Consultants

• Focus on the outcome: Clients buy results (revenue, time saved, risk reduced), not your hours.
• Use visual frameworks: A napkin sketch of your process stops the scroll better than text.
• Engage: Your next client is likely reading the comments section of a big creator in your niche. Go add value there.

Want to automate your thought leadership? Use LinkPilot to draft, schedule, and analyze these posts so you can focus on billable hours.

Internal Resources

• B2B Content Strategy for Founders
• How to structure your posts